Today marks an exciting milestone for Australian Industry Group as we reveal a new look and feel to better reflect who we are and the members we serve.
New colours are fresh, progressive and welcoming, and our new logo tells a story of empowering industry for success.
The proliferation of artificial intelligence (AI) means we’re doing away with “Ai Group” and proudly using our full name: Australian Industry Group.
Chief Executive Innes Willox said the changes reflected our future-focus on Australian industry success.
“We’ve been serving our members for more than 150 years,” he said.
“We’re proud of this rich history, and we’re proud our members continue to value our expert advice, advocacy, training and policy influence.
“From advising on workplace regulations or cleaner technologies, to helping shape national skills policy or navigating robotics, AI and quantum technology, we bring steady hands and an independent voice to every issue we touch.
“We are deeply connected to the real challenges businesses face, delivering trusted guidance to see them through times of uncertainty, transformation and prosperity.
“We have a new look, but we're the same trusted organisation, committed to helping members boost productivity, navigate change and deliver growth.”
The design element of our logo is a portion of three concentric rings, representing — from the middle — members, industry and success.
“It's why we're here: to work with our members and industry to achieve success,” Mr Willox said.
Design changes have been incorporated into:
“What’s not changing is the outstanding services, trusted advice and advocacy members expect from us,” Mr Willox said.
“It’s an incredibly exciting time for us, and we’re thrilled to share it with our members, clients, host companies, apprentices and trainees.”
Take a look at this short video to explore our new look and feel further.
Wendy Larter is Communications Manager at Australian Industry Group.
A former journalist for newspapers and magazines including The Courier-Mail in Brisbane and Metro, the News of the World, The Times and Elle in the UK, she is passionate about giving businesses a voice.
