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Passive recruitment is on the rise as organisations become more proactive in sourcing and securing talent to assist them in delivering on corporate goals.
An outreach email is one that is sent to someone who does not know you, with the goal of starting a conversation, building a relationship, or achieving a specific objective. They can be used for a wide range of reasons including promoting products and services; but in the recruitment context are used to gain the interest of a prospective candidate.
The Sample: Outreach Email to Potential Candidate Based on Work or Interests (Passive recruitment) can be customised for the unique needs of the organisation. Employers can also access our ‘First Touch Sourcing Email’ template.
Further information including resources, tools and templates can be found in our extensive Attracting, Recruiting & Onboarding Talent topic.
Members who require further assistance can contact Australian Industry Group or call Australian Industry Group’s Workplace Advice Line on 1300 55 66 77.
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