Australian Industry Group today appeared before the Joint Standing Committee on Foreign Affairs, Defence and Trade – Trade Subcommittee as part of its inquiry into strengthening Australia's trade and investment relations with Africa, reinforcing the need for a more strategic, commercially focused approach to engagement with one of the world's fastest growing regions.
Africa comprises 54 distinct markets, each with different opportunities and risk profiles, yet is often treated as a single category in Australian policy and business engagement. A more targeted, differentiated approach is essential to unlock new commercial opportunities for Australian firms.
As a member of Austrade's Trade Diversification Network, Australian Industry Group is highlighting how structured, capability-based trade diversification would help Australian businesses reduce reliance on traditional markets and build resilient export pathways – including into emerging and high‑growth African economies. We will soon host a roundtable to bridge the knowledge gap between Australian businesses and the opportunities in Africa.
Africa presents significant long-term opportunities for Australian industry, but success will depend on sustained, practical engagement that lowers barriers to entry and supports firms to diversify with confidence.
A copy of the opening statement can be found here
A copy of the submission can be found here
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Gemma Daley – 0418 148 821
