Identify your growth opportunity. Prioritise what matters. Take action with confidence.
Global trade is becoming more complex. Market disruption, geopolitical uncertainty, changing regulations and evolving customer demands are creating new challenges for exporters.
The Future Trade Diversification Tool helps Australian businesses assess their export readiness, identify concentration risks, strengthen capability and develop practical strategies for sustainable growth.
Using a proven diagnostic framework, businesses receive clear insights, tailored recommendations and a practical action plan to support market diversification and long-term international competitiveness.
Many exporters know diversification is important, but struggle to answer key questions:
The Future Trade Diversification Tool is a structured business assessment that evaluates your organisation's capability across the key drivers of export growth, resilience and international competitiveness.
The assessment examines six key capability areas:
Every participating business receives:
Step 1 | Diagnose
Complete the Future Trade Diversification Tool to assess your business across critical export and growth capabilities.
Step 2 | Understand
Receive a tailored report highlighting:
Step 3 | Prioritise
Identify the single capability that will have the greatest impact on export resilience and growth.
Step 4 | Investigate
Explore the root causes behind your highest-priority capability gap.
Step 5 | Act
Develop a focused 90-day action plan with clear ownership, accountability and measurable outcomes.
Participating businesses gain:
Greater export resilience
Reduce reliance on a limited number of markets, customers or channels.
Better decision-making
Prioritise investments based on evidence rather than assumptions.
Improved international competitiveness
Strengthen the capabilities most likely to support future growth.
Clear growth priorities
Identify where improvement efforts will generate the greatest return.
Practical implementation plans
Move from diagnostic insights to concrete action.
This Future Trade Diversification Tool is designed for:
Typical participants
Most business assessments identify problems.
The Future Trade Diversification Tool goes further by helping businesses:
At the completion of the process, every participating business will have:
Because meaningful diversification starts with understanding where your business is today and what action will create the greatest impact tomorrow.
The Future Trade Diversification Tool is delivered by Australian Industry Group through Austrade's Trade Diversification Network (TDN), part of the Australian Government's Accessing New Markets Initiative.
The TDN brings government and industry together to help Australian exporters diversify and grow into new markets, strengthen export resilience, and build the capabilities needed for long-term international success. Through this initiative, participating businesses can access practical support, capability-building activities and expert guidance to identify growth opportunities and strengthen international competitiveness.
Ready to strengthen your export resilience and identify your next growth opportunity?
Discover your biggest growth opportunity, identify the capabilities that matter most, and develop a practical roadmap for action.
Identify your priority | Understand the root cause | Take the first step.
Please complete the form below to help us better understand your background and interests. Your information will be kept confidential and used solely for program-related purposes.
For more information about the Australian Industry Group International Student Industry Engagement Program, please contact us at big@australianindustrygroup.com.au
With almost 300 staff and networks of relationships that extend beyond borders (domestic and international), we have the resources and expertise to meet the changing needs of our membership. We provide the practical information, advice and assistance you need to run your business.
